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McLibel
RRP: £17.99
Our Price: £4.50 (subject to change)
Worth watching!
Review date: 2008-11-02 Rating: 10 out of 10
What an interesting documentary, two people with relatively little financial assistance and zero legal training taken to court by McDonalds over leaflets they handed out. The proceedings have taken the best part of 15 years out of their lives and brought their case to the masses in a way their leaflets never could. Recommended viewing!
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Reviews
inspiring stuff
Review date: 2007-12-16 Rating: 10 out of 10
enter here all who have given up and see that there is still hope, two weedy, lovable and very kindly folk take on the big CORPORATION and win.
top stuff, educational, funny, witty, inspiring,and, most important of all 100% true , no artificial additives, whiter than white bleach or super size Mc spin.
The biggest self-inflicted PR disaster in corporate history
Review date: 2007-10-21 Rating: 10 out of 10
This a great documentary about the saga of two skint London-based activists up against the McDonalds multinational.It shows the lengths that multinationals will go to to terrorise their critics into silence,but also shows that popular resistance can be tapped and can defeat even the biggest of Goliaths.
It presents a less than rosy description of McDonalds and it's sins(selling non-nutritious food,exploiting children and it's own workers,misleading advertising etc).People who detest multinationals and all their works will feel vindicated,even those of a more right-wing bent will find it hard to defend McDonalds after watching this.
In this DVD set,you get the original 1997 documentary and an updated one from 2006,where the two activists take the case to Strasbourg and the European Court of Human Rights.I thought the first one was better,but they're both good.
I suppose I can expect an email from McDonalds' lawyers after posting this!!!
The Power of Persistance!
Review date: 2007-09-06 Rating: 10 out of 10
Having followed this battle from affar for many years, I found this docu-film a fantastic decade crosser!
McDonalds in recent years have quite visually made changes to their image and menu. In my opinion much of this has been due to the actions of London Greenpeace. Whilst it is easy to overlook the dated stats and data of the film, it is without a doubt a story of Goliath and David proportions. David of course is victourious!!!
Any down in the mouth "antagonists of the state" should watch this as part of a relaxing evening. Then, when re-inspired get out there and kick the systems arse, through whatever medium is your choice :)
Supersize Me was a teenage prank compared to this...
Review date: 2006-03-03 Rating: 6 out of 10
What's wrong with McDonald's? Well, a lot according to this DVD. Big, well-known companies are not liked. Look at Tesco, Wal-Mart, Nike etc. McDonald's probably has it worst than most as this, the second anti-McDonald's DVD in as many years, proves. Whereas the guy from Supersize Me only suffered for a month, the two left-wing stars of McLibel went though several years of stress and strain in their battle against the global corporation.
They produced a leaflet that criticised the fast food company on vast range of things and began distributing them outside a local McDonald's. In the worst PR decision ever made, McDonald's took these two activists to court to silence them. The case was meant to last 4 weeks - it ended up lasting over 3 years. McDonald's spent millions of pounds gathering evidence and hiring solicitors. Representing themselves, the two defendants had about as much money as you and me and very little means to conduct research and present evidence. Yet, it is to their credit that, over the years, they took on the best lawyers that McDonald's deep pockets could buy.
In the eyes of the law, the judge's final verdict was technically a 50/50 win for both parties. However, the McLibel case received so much media attention that the leaflet became extremely notorious and the real victory belonged to the new-age couple. If they had spent a 100 years on the streets handing out their leaflets to passer-bys, they could never have generated as much publicity as their McDonald's-sponsored court case did.
In all, this is an inspirational tale of the average Joe taking on the omnipotent and all-powerful multinational. It loses two stars simply because the production is about as slick as a BBC2 documentary on Bognor Regis and because the two tree-hugging stars are very drab. Maybe the guy should grow a big ginger moustache like Morgan Spurlock and pretend to be sick after ONE quarter-pounder meal.
Product Details/Specifications
Actor(s):
Sheena McDonald
Peter-Hugo Daly
Angus MacInnes
Clive Merrison
Malcolm Sinclair
Creators:
Peter-Hugo Daly (Primary Contributor)
Malcolm Sinclair (Primary Contributor)
Franny Armstrong (Producer)
Franny Armstrong (Writer)
David G. Hill (Editor)
David H. Hill (Editor)
Gregers Sall (Editor)
Jake Bernard (Editor)
Dennis Woolf (Producer)
Peter Armstrong (Producer)
Director(s):
Recording label: Revelation Films
Manufacturer: Revelation Films
EAN: 5027182613014
Binding: DVD
Number of items: 1
Format: PAL,
Release date: 2006-02-20
Aspect ratio: 1.33:1
Audience rating: Exempt
Running time: 325 minutes
Theatrical release date: 2005
Language: English (Original Language)